Here’s how Fears is building his brand before stepping into the NBA
Jeremiah Fears is on track to make a splash in the NBA following his declaration for the 2025 draft. Multiple franchises are eyeing the dynamic guard as a foundational piece for their long-term plans. The 18-year-old had a strong NCAA season playing for the Oklahoma Sooners.
He averaged 17.1 points, 4.1 rebounds, and 4.1 assists. However, Oklahoma failed to leave a lasting mark outside the SEC, falling short in postseason competition. The Sooners had a regular season record of 20-14, earning a #9 seed in the NCAA Tournament (West Region). They lost in the first round against #8 UConn by 67-59.
In the recent mock drafts, Jeremiah Fears remained in the top 10 draft picks’ category. He is expected to be picked at #6 by the Washington Wizards. His quick footwork and high-level ball control set him apart as one of the more polished guards entering the draft.
Jeremiah Fears had signed multiple NIL deals in his freshman year at the Oklahoma Sooners. His first deal was with 1Oklahoma, which also launched his “No Fears” jersey campaign. Other deals include with the Rally Norman Oklahoma, and Fowler Auto.
The financial specifics of Jeremiah Fears’ NIL agreements remain undisclosed, as is often the case with NCAA-level contracts.
Jeremiah Fears signed his first NIL deal with 1Oklahoma on 20th December 2024. It is a digital platform that connects Oklahoma Sooners fans with their favorite student athletes. The 18-year-old then went on to sign with Rally Norman Oklahoma in January this year.
It’s a locally driven initiative aimed at celebrating community pride and cultural identity in Norman, Oklahoma. Lastly, Jeremiah Fears inked an endorsement deal with Fowler Auto, which is an automotive company that deals in car dealership and automobile service across Colorado and Oklahoma.
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